SoFi Plans Crypto Comeback Amid New US Regulations
SoFi is preparing to re-enter the cryptocurrency market by the end of 2025, CEO Anthony Noto confirmed in a CNBC interview. The fintech bank had exited crypto services in late 2023 as a condition for obtaining its bank charter during a period of stringent federal oversight. At its peak, SoFi offered access to over 20 digital assets before redirecting remaining client holdings to Blockchain.com.
The reversal comes amid shifting regulatory winds under the Trump administration. "We’ll re-enter the business of allowing our members to invest in cryptocurrency," Noto stated, signaling ambitions for a more substantial digital asset push than its previous offering. The move reflects growing institutional confidence in crypto’s regulatory trajectory.
